AK Insights provides niche marketing solutions with a focus on market research and direct marketing. Incorporated in 2005, we operate a virtual business model that utilizes a small, core full-time team but with a large pool of part-time associates in TrinidadTobago and throughout the Caribbean. We have been honoured to assist a diverse portfolio of clients from Latin America, the United States and the Caribbean. Our management team has over 20 years of experience in consumer marketing, business development, market research, creative development and innovation, from a local as well as global perspective.
Development and management of customer loyalty programs. Includes: database creation (e.g. digitization of paper-based entry forms), data mining, customer relationship management, newsletter design, email marketing, social media marketing, etc.
Measure, monitor and improve customer service standards. Includes: regular mystery shops, telephone shops, audio-recorded shops, promotion audits, competitor shops, photo shops, on-the-spot reward and recognition programs, etc.
Consumer and trade research along with market intelligence. Includes: customer satisfaction surveys, product/category audits, quality audits, executive interviews, market intelligence, etc.
Mailing address: P.O. Box 8066, NMC, Piarco, Trinidad